The model

My recommended three-tier model.

Three plans, one predictable platform price, and implementation priced to the complexity you actually have. Company size is guidance only — a 150-person company might have 25 people in sales, marketing, customer success and revenue operations, and that is all you pay for.

The three-tier model at a glance
 LaunchGrowthMost popularScale
Annual-billing price$179/month$749/month$2,499/month
Month-to-month price$219/month$899/month$2,999/month
Best forOwner-led businesses that need one intelligent system for leads, follow-up, selling pages and everyday sales work.Growing businesses that need complete inbound, outbound, product, services and enablement workflows.Established companies that need multi-team revenue operations, governance, customer revenue, partners, commissions and deeper integrations.
Company-size guide1–10 employees10–50 employees50–150+ employees
Revenue users included3 revenue users15 revenue users40 revenue users
Collaborator / approver users5 collaborators30 collaborators150 collaborators, managers and approvers
Required onboardingNo · $499 optional optionalYes · $1,500 onceYes · From $5,000 once

Around around $50 per revenue user a month, before counting 30 collaborators. On Scale, around $62.50 per revenue user a month, before counting 150 collaborators. You stay materially below comparable per-seat systems while still getting selling pages, agents, enablement and revenue orchestration.

Tier 1

Launch — $179 a month on annual billing.

Owner-led businesses that need one intelligent system for leads, follow-up, selling pages and everyday sales work.

What you get

Revenue users
3 revenue users
Collaborators
5 collaborators
Brands
1
Contacts
Up to 5,000
Standard integrations
3
Live selling pages
5
Custom domains
1
Revenue motions
2
Industry packs
1

No mandatory implementation fee for a solo business.

Included

  • Contact and company management
  • Products, services and offers
  • Basic sales pipeline
  • Forms and lead capture
  • Email and calendar connection
  • Lead qualification
  • Basic company enrichment
  • AI research briefs
  • AI email and follow-up drafts
  • Meeting preparation
  • Lead scoring
  • Basic workflow automation
  • Content library
  • Basic sales playbook
  • Proposal drafting
  • Approval Centre
  • Revenue dashboard
  • Test mode and audit history

Agents available

  • · Lead Qualification Agent
  • · Research Agent
  • · Follow-Up Agent
  • · Meeting Preparation Agent
  • · CRM Hygiene Agent
  • · Landing-Page Agent
  • · Basic Seller Assistant

Onboarding

Self-service onboarding included. Done-with-you setup is a one-off extra; data migration beyond the standard import is quoted separately.

What Launch deliberately leaves out

An owner can run inbound product and services, or inbound services with basic outbound prospecting. A large automated SDR programme belongs on Growth.

Large-scale outbound campaignsAutonomous message sendingAdvanced CPQMulti-brand operationsCustom agent creationPartner portalsCommission managementSSOCustom API integrationsAdvanced forecastingComplex approval chains
Tier 2

Growth — $749 a month on annual billing.

Growing businesses that need complete inbound, outbound, product, services and enablement workflows.

What you get

Revenue users
15 revenue users
Collaborators
30 collaborators
Brands or divisions
Up to 3
Contacts
Up to 50,000
Standard integrations
10
Live selling pages
25
Custom domains
3
Revenue motions
All 4
Industry packs
2

Around $50 per revenue user a month, before counting 30 collaborators.

Included

  • Everything in Launch
  • Inbound product, inbound services, outbound product and outbound services
  • Multi-pipeline management
  • Advanced lead and account scoring
  • Signal monitoring
  • Stakeholder mapping
  • AI SDR workflows
  • Multistep sequences
  • Reply classification
  • Product recommendations and bundling
  • Quote generation and CPQ Lite
  • Proposal and business-case generation
  • Sales enablement suite
  • Content recommendations
  • Advanced playbooks and battlecards
  • Conversation intelligence
  • Deal health and forecasting
  • Sales-to-delivery handoff
  • Customer onboarding workflows
  • Renewal and expansion workflows
  • A/B page testing and attribution reporting
  • Workflow staging and replay
  • Advanced permissions and priority support

Agents unlocked

  • · Account Discovery Agent
  • · Signal Detection Agent
  • · AI SDR Agent
  • · Reply Intelligence Agent
  • · Product Recommendation Agent
  • · Service Matching Agent
  • · Discovery Agent
  • · Proposal Agent
  • · Deal Health Agent
  • · Enablement Agent
  • · Customer Handoff Agent
  • · Renewal Agent

Onboarding

Required onboarding covers revenue-motion configuration, up to five connected systems, initial data mapping, one pipeline, products and services, one lead-scoring model, two agent workflows, one selling-page campaign, team training and go-live testing.

Tier 3

Scale — $2,499 a month on annual billing.

Established companies that need multi-team revenue operations, governance, customer revenue, partners, commissions and deeper integrations.

What you get

Revenue users
40 revenue users
Collaborators
150 collaborators, managers and approvers
Brands and business units
Multiple
Contacts
Up to 250,000
Standard integrations
25
Live selling pages
100
Custom domains
10
Revenue motions
All 4
Industry packs
5

Around $62.50 per revenue user a month, before counting 150 collaborators.

Included

  • Everything in Growth
  • Advanced Revenue Graph
  • Territory management and account assignment
  • Quota management and advanced forecasting
  • Custom scoring and signal models
  • Advanced enablement, AI role-play and seller coaching
  • Digital sales rooms
  • Advanced CPQ with pricing and discount rules
  • Contract workflows
  • Customer-success management and health scoring
  • Advanced renewal management
  • Partner and distributor portal, deal registration, partner enablement
  • Commission tracking
  • Multi-currency and multi-country operations
  • Custom roles, permissions and SSO
  • API and webhook access
  • Advanced AI governance, agent budgets and autonomy controls
  • Dedicated sandbox and release-approval workflows
  • Advanced audit logs and integration health monitoring
  • Priority incident support and a quarterly revenue review

Agents unlocked

  • · Chief Revenue Agent
  • · Revenue Strategy Agent
  • · Territory Agent
  • · Quota Agent
  • · Deal Coach Agent
  • · Forecast Agent
  • · Pricing Agent
  • · Margin Protection Agent
  • · Contract Handoff Agent
  • · Customer Health Agent
  • · Partner Performance Agent
  • · Commission Agent
  • · Sales Manager Agent
  • · Governance Agent

Onboarding

Required onboarding starts at a fixed fee. A normal deployment lands in a known range depending on integrations, migration, business units, pipeline complexity, ERP or accounting systems, custom workflows, security requirements and custom page templates. The monthly platform price never moves.

Work out your price

Cost your own team against the model.

Set your seat counts and connected systems, and see which tier you land on plus every add-on line.

Your team

Only count the people actually involved in selling, marketing, customer success and revenue operations.

These numbers are shared with the tier selector below — change either one and both update.

People who sell, research and run workflows.

People who review, approve or just read.

Connected systems such as your CRM, email, calendar and accounting.

Recommended · Growth

$749a month

About $75 per revenue user

Growth platform fee
Billed annually
$749
Monthly total
$749
Onboarding
Required once, at the start.
$1,500
First twelve months
$10,488

The same team on every plan

Launch

$404

17 add-on units

Growth

$749

Fits with no add-ons

Scale

$2,499

Fits with no add-ons

An estimate of the fixed part of your bill. Metered usage — deep research, enrichment, WhatsApp, SMS, voice and large email volumes — is charged on top at published rates.

Choose your tier

Which of the three are you?

Pick your team size and what you need it to do. We name the tier, say why it landed there, and flag anything your answers put on a higher plan.

How many of you sell?

Count only the people who sell, research and run the work — not the whole company.

Currently estimating 10 revenue users, 15 collaborators and 3 integrations on annual billing — fine-tune the exact numbers in the estimator.

What do you need it to do?

Pick everything that matters in the first year.

Getting and qualifying leads
Running the sales team
After the sale, and the plumbing

Your plan · Growth

$749a month

Growing businesses that need complete inbound, outbound, product, services and enablement workflows.

Why this one

  • 10 revenue users sits inside the 15 included on this plan.
  • Everything you picked is covered on Growth.

What you get

Brands or divisions
Up to 3
Contacts
Up to 50,000
Standard integrations
10
Live selling pages
25
Custom domains
3
Seats included
15 revenue users, 30 collaborators
Onboarding
$1,500 once

Scale adds planning and territories, enablement and the academy, renewals, partners, commissions and SSO.

Your first two weeks on Growth

Get the shape of your selling right before connecting anything — pipeline, scoring and ownership. Connecting is easy once those are agreed.

Two weeks, alongside onboarding14 stepsRoughly 1 days of work
Capability matrix

Every line, across all three tiers.

A dash means the tier does not include it — nothing is greyed out behind a padlock.

Contacts, companies and pipeline

Launch
Growth
Scale

Products and services

Launch
Growth
Scale

Inbound lead management

Launch
Growth
Scale

Basic outbound prospecting

Launch
Growth
Scale

Full outbound sequences

Launch
Growth
Scale

Selling-page generation

Launch
5 pages
Growth
25 pages
Scale
100 pages

Lead qualification

Launch
Basic
Growth
Advanced
Scale
Custom

AI research

Launch
Basic
Growth
Advanced
Scale
Advanced

Sales enablement

Launch
Basic
Growth
Full
Scale
Full plus coaching

Playbooks

Launch
1
Growth
Unlimited
Scale
Multi-team

Proposals

Launch
Basic
Growth
Advanced
Scale
Governed

CPQ

Launch
Growth
Lite
Scale
Advanced

Deal intelligence

Launch
Basic
Growth
Full
Scale
Predictive

Customer onboarding

Launch
Growth
Scale

Renewals and expansion

Launch
Growth
Scale
Advanced

Partner portal

Launch
Growth
Scale

Commission management

Launch
Growth
Scale

Digital sales rooms

Launch
Growth
Scale

Industry packs

Launch
1
Growth
2
Scale
5

API access

Launch
Growth
Limited
Scale
Full

SSO

Launch
Growth
Scale

Dedicated sandbox

Launch
Growth
Staging
Scale
Full sandbox

Custom agent policies

Launch
Growth
Limited
Scale
Full

Support

Launch
Standard
Growth
Priority
Scale
Priority plus reviews
The unlocking philosophy

You pay more when your complexity grows, not to get a basic feature.

Data ownership and export

Basic security

Core contact and pipeline functionality

Basic AI assistance

Approval controls

Audit history

Selling-page capability

Test mode

Integration monitoring

Access to support documentation

Growth unlocks

  • · More revenue motions
  • · Teams
  • · Outbound execution
  • · Sales enablement
  • · Proposals
  • · Deal intelligence
  • · Customer handoff
  • · More integrations

Scale unlocks

  • · Multiple business units
  • · Advanced governance
  • · Partner operations
  • · Advanced CPQ
  • · Customer success
  • · Commissions
  • · SSO
  • · API access
  • · Dedicated testing environments
  • · Advanced forecasting and revenue operations
For context

What the per-seat systems charge.

Their own published prices, so you can judge the model rather than take our word for it.

Salesforce

Starter advertised at $25 per user a month, Pro at $100 per user a month.

HubSpot Sales Hub Professional

From $90 per seat on annual billing, plus a required $1,500 onboarding fee.

HubSpot Customer Platform

Professional from $1,300 a month for six seats; Enterprise from $4,700 a month for eight seats.

One predictable platform price.

Not a separate expensive licence for every tool, agent and employee.